Roman Packaging E-Commerce

Posted on Thursday, February 19, 2015 by Tom Smalling

Tom Smalling, owner and creative director at Smalling Studios LLC., just completed the e-commerce website for Roman Packaging. The website,, features an online catalog of over 5,000 products that ship locally out of Roman Packaging’s Sanford office/warehouse. In our first development meeting we discussed adding products to the website – but not developing a full e-commerce website. But, once we started discussing the needs client, it became apparent nothing short of a full working system would suffice. When I demonstrated the Business Catalyst System to the client they were sold on the features it offered.  Read More

TECO Responsive Website

Posted on Friday, November 07, 2014 by Tom Smalling

Tom Smalling donated his services to redesign the TECO website
Technical Education Center Osceola (TECO) was badly in need of a redesign. The existing website was built on Microsoft's SharePoint Framework, and over the years it had grown into a mess of content and styles. Tom Smalling donated his time & design skills to help showcase TECO and the programs.  Read More

Enhancing Real Estate Websites

Posted on Saturday, February 16, 2013 by Tom Smalling website
Smalling Studios recently completed a website update for while working under contract for Noble Communications.  While the design itself is based off a template, Smalling Studios was able to customize the design by incorporating an external CSS Style Sheet and jQuery scripts. These additions allowed the designer access to formatting and scripts that weren't previously available in the hosting solution chosen by the client.  Read More

What a busy year!

Posted on Friday, June 22, 2012 by Tom Smalling

So, it's been a while since I've posted to my design blog and for good reasons. First, I've been working as a teacher for Osceola County teaching all things digital and web. It's been a fun process teaching the students and a challenge figuring out how to communicate many years of knowledge in small, digestible formats. Along with teaching I've also been taking classes at Valencia College to earn my teaching certificate - I'm finishing the last five classes as I type this. Now that summer has arrived it's time to get caught up in my own business. Most of the projects I've done as of lately have been web updates, so unfortunately I don't have much to share. I did just complete a website for an engineering company under an advertising agency I team with. With all of this said, it's time to pick up business once again.  Read More

Luxury Residential Architecture Website

Posted on Tuesday, June 07, 2011 by Tom Smalling

YRA Design Web Site Design by Smalling Studios
Smalling Studios just completed the design of YRA Design's new website.  YRA design is a high-end residential and commercial architecture firm based in West Palm Beach, Florida.  They've won countless awards for their designs and they needed a website to reinforce their abilities to their clients.  The site was designed with iPads in mind, as there is no flash on the site.  Be sure to check out the website:  Read More

Crowdsourcing Debate

Posted on Friday, April 22, 2011 by Tom Smalling

Check out the AiInsite website for an article about crowd sourcing.  I've been vocal in the past about crowd sourcing and how it's changing the creative profession.  I can understand both viewpoints, but I think it really hurts the designer in the end – both those working for the crowd sourcing sites and those trying to run a successful practice.  It teaches our clients that design is nothing more than a commodity that can be bought cheap.  My view of design is that I'm a creative problem solver; here to offer my clients years of professional experience and explore ideas they may not have considered.   Here's the article Read More

New Business Cards

Posted on Thursday, May 13, 2010 by Tom Smalling

Smalling Studios, a full service graphic design and commercial photography firm located in Kissimmee, Florida
Check them out, the new business cards are finished for the studio.  I went all out this time and printed them on a 16pt card stock with a "soft-touch" aqueous coating and rounded the corners. The next step is starting an email campaign and building the client base.  Read More